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Re-Sauce was founded by Gordon Dutch, Lee Baker & Ian Sempers, all well-known and highly respected figures in the Pro-AV, IT/UC, CI & CE Industries. Between them, the founders have well over 60 years experience across these key markets.


Having previously built, owned, merged and even floated various AV & IT businesses, the level of contacts and experience Re-Sauce provides is unparalleled.  Re-Sauce was specifically formed to provide expert business, sales and strategy advice to brands either in the Pro-AV, IT/UC, CI & CE space or brands looking to enter that space.


Re-Sauce specialises in all areas of sales and marketing, from providing a board level strategy overview, through to highly detailed sales plans. Re-Sauce can even help you hire the talent you require on a short-term contract or fully employed basis. Between the Founders and the Re-Sauce team, there is virtually no one and no company that Re-Sauce does not know and usually at board level. We provide introductions to Global AV Consultants, leading Pro-AV, IT/UC, CI & CE brands, and Distributors, thought to System Integrators, Value-Added Re-sellers and even End Users.


Re-Sauce is all about providing exceptional ROI and value, we significantly accelerate the sales cycle and lead generation for the brands we work with. As well as helping you plan and execute your sales strategy, Re-Sauce also offers a full range of digital marketing services, amazing Press & PR to support those operating within the Pro-AV, IT/UC, CI & CE sectors.


Originally based in the UK, Re-Sauce has expanded quickly and now has offices and partners based all over the world. From the US and LATAM, all across the EMEA and in APAC. Re-Sauce’s contacts and knowledge allows us to help you plan globally and deliver locally. We are a business consultancy, specialising in sales and marketing, that is capable of working at all levels, from a small business that is just getting started, through to some of the world’s largest and leading brands.


Don’t just take our word for it, click on to see what leading figures in the Pro-AV, IT/UC, CI & CE sectors say about us. Better still, see what our clients say about us

For more information on Re-Sauce and what we can do for your business, contact us via or call us on +44 (0) 333 404 6094

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Meet The Founders

Gordon Dutch

Chief Executive Officer


Ian Sempers



Lee Baker



Global Team


Stuart has 30 years in the creative industry. Managing creative and marketing teams and building strategies for b2b technology and industrial clients.

Working with startups, SME's and global brands, Stuart has extensive experience of marketing channels.

Stuart Coe

Director of Creative

Stuart Coe

Director of Creative


Emily is a highly talented successful Marketing professional with a wealth of skills and experience. She is particularly knowledgeable in social media and end-to-end event planning
& marketing. With exceptional attention to detail and a keen eye for design.

Emily Fox

Social Media & Event Management Specialist

Emily Fox

Social Media & Event Management Specialist



Tom is an experienced and versatile Media and Tech Consultant and joined the team to
provide the very best in technical and media management services for Re-Sauce clients.

Tom Nice

Media and Tech Specialist

Tom Nice

Media and Tech Specialist



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French PR



Benelux PR






Middle East PR



Iberia & LATAM PR

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