Welcome to Re-Sauce - Our History
Re-Sauce was founded by Gordon Dutch, Lee Baker & Ian Sempers in 2020, all well-known and highly respected figures in the Pro-AV, IT/UC, CI & CE Industries. Between them, the founders have well over 60 years experience across these key markets.
Having previously built, owned, merged and even floated various AV & IT businesses, the level of contacts and experience Re-Sauce provides is unparalleled. Re-Sauce was specifically formed to provide expert business, sales and strategy advice to brands either in the Pro-AV, IT/UC, CI & CE markets or brands looking to enter that space.
As of January 2026, Re-Sauce specialises in all areas of sales, PR and marketing, from providing a board level strategy overview, through to highly detailed sales plans. Re-Sauce can even help you hire the talent you require on a short-term contract or fully employed basis.
There is virtually no one and no company that Re-Sauce does not know and usually at board level. We provide introductions to Global AV Consultants, leading Pro-AV, IT/UC, CI & CE brands, and Distributors, thought to System Integrators, Value-Added Re-sellers and even End Users.
Re-Sauce is all about providing exceptional ROI and value, we significantly accelerate the sales cycle and lead generation for the brands we work with. As well as helping you plan and execute your sales strategy, Re-Sauce also offers a full range of PR & Marketing services. Explore our site to find out more.
Although based in the UK, Re-Sauce has expanded quickly and has partners based all over the world. From the US and LATAM, all across the EMEA and APAC. Re-Sauce’s contacts and knowledge allows us to help clients plan globally and deliver locally. We are a business consultancy, specialising in sales and marketing, and capable of working at all levels, from a small business that is just getting started, through to some of the world’s largest and leading brands.
Don’t just take our word for it, visit our Testimonials page to see what leading AV figures say about us. Better still, see what our clients say about us on the Case Studies page.
For more information on Re-Sauce and what we can do for your business, contact us via hello@re-sauce.net or call us on +44 (0) 333 404 6094






