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Home > About > Gordon Dutch


Gordon Dutch

Chief Executive Officer


Phone: +44 (0) 333 404 6094

Gordon has over 30 year's top-level experience within the electronics and AV industry. As well as having a successful retail business, he founded BBG Distribution Ltd in 1990, which went on to become one of the largest Audio & Accessories distributors in Europe. After selling the company to Peerless Industries Inc in 2009, he joined the Global Board of Peerless with personal responsibility for launching Peerless-AV into the UK & EMEA.

After ten years at Peerless and several product and service awards, Gordon stepped back into a Non-Exec role. In Feb 2020, Peerless-AV was awarded the Queen's Award for Enterprise for their sales and growth in Export sales between 2012-2018. Only 7000 UK companies have been won this since 1965.

Gordon's personal awards also include:

June 2017: Inducted to the Global Hall of Fame for Contribution to the AV Industry.
2008-10: Listed in the UK's Who's Who of Britain's Business Elite and fastest-growing businesses.
May 2009: Lifetime Achievement Award to the Mobile Electronics Industry.

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Peerless-AV would like to pay tribute to the incredible work Gordon and his team have done since 2009. It’s sales and brand awareness since we launched Peerless-AV EMEA in 2009 has been massive. Gordon’s strategic leadership and incredible work ethic, along with the dynamic leadership of a best-in-class team, which he assembled, has led Peerless-AV to the forefront of the AV businesses.

John Potts

Global President & CEO of Peerless-AV

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