Integrated Systems Europe

Integrated Systems Europe (ISE) is the largest AV systems integration show in the world. The annual four-day event is organised and run by Integrated Systems Events, which in turn is jointly owned by AVIXA and CEDIA.

 

Since the first Integrated Systems Europe in 2004, the event has grown year-on-year. In 2026, ISE hosted over 1,750 exhibitors and attendees made over 200,000 visits to the show. Prior to 2020, ISE was based at The RAI in Amsterdam before moving to Fira de Barcelona in 2022, experiencing a rapid return to growth and now standing just short of 100,000 unique visitors each year.

 

In 2024, Tom Barker-Harrold, ISE’s Senior Marketing Director, requested Re-Sauce take a holistic overview of ISE, providing analysis and highlighting possible opportunities for show growth. The report delivered everything from insights into supporting ‘special interest groups’, through to detailed analysis of the Education, Corporate and Retail Sectors.

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Tom Barker-Harrold, Senior Marketing Director, ISE, was kind enough to provide the following reference:

 

“I’ve known Gordon personally for well over 20 years and seen first-hand the success of his BBG and Peerless businesses. I knew Gordon had travelled multiple times to most, if not all, major CE, IT, UC and AV shows globally, both as an attendee and exhibitor. 

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“The work Gordon undertook for us, and the quality of the report Re-Sauce provided, was exactly what I had hoped for, and we found Gordon’s knowledge and his insight invaluable”.