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SCALA- www.scala.com
Digital Signage Solutions
By Gordon Dutch
“I have known Gordon for well over 20 years, before he launched the Peerless-AV Business and a long time before he launched his new Re-Sauce business. In that time, I had seen the success Gordon had achieved, so when we required a specialist to undertake a new branding project for the group, he was top of mind. .
We approached Gordon and Re-Sauce to undertake a key branding project. We provided Re-Sauce with an overview of the business and what we required, and they immediately understood the brief. They were able to take what they were presented and turn their branding ideas around in a super-quick timeframe, which is what we asked for. All the ideas and logos Re-Sauce presented demonstrated an understanding of our needs. They were able to adapt and work through all of the feedback and take ongoing input, until they arrived at a new logo and branding that we are extremely happy with.
The whole process was slick and inspired some very thought-provoking discussions and ideas around what we did as a business. Re-Sauce understood what we were after and delivered it on time and in budget. So much so, that we then initiated a second branding project with them, shortly after the original main project.
Harry Horn - General Manager EMEA – Scala and Vice President Marketing Global – STRATACACHE Group